Unlock the Power of Testing for Conservation Projects


Welcome to the Experimentation Course – Your Path to Improving Project Concepts with Quick and Effective Tests!

Here is a quick overview of what to expect from the course and how it could help you become a testing and prototyping maverick.


Discover the Potential
of Testing

In Section One, we dive into the world of testing, prototyping, and their incredible benefits. Learn how testing can revolutionize your conservation projects, allowing you to iterate and improve your concepts with ease.

Design Tests
Like a Pro

In Section Two, we guide you through the process of designing tests that uncover and prioritize assumptions. Discover methodologies of prototyping and develop your very own testing card. With videos, templates, and real-life examples from across the WWF network, you'll have all the tools you need to design effective tests.

Reflect, Learn, Plan


In Section Three, we focus on reflective learning and planning your next steps. Understand how to analyze test results, learn from them, and apply those insights to enhance your conservation projects. With this course, you'll be equipped with a comprehensive understanding of experimentation to drive meaningful change.

Go at Your Own Pace

This self-led online course allows you to learn at your convenience. No time pressure or deadlines – take as much time as you need to absorb the knowledge and apply it to your projects effectively



Get started, now!